Move beyond trend watching to kickstart innovation. The book 'How to Research Trends' gives you a candid and unbiased overview of the trend research cycle. lt brings a structured approach to the table instead of a crystal ball. Yes you can learn it too!
|
ONLINE TREND COURSEIn quarantine or lockdown and looking for ways to keep learning? Sign up for my online trend course!
This course focuses on the first phase of the trend research cycle: 'scan'. It will help you to master the art of looking sideways and spot change at an early stage. Are you ready to wake up your inner trendwatcher? |
TRENDING TOPICS
NEW BOOK: DARE TO ASKLearn to ask questions like a pro. Dare to Ask guides you in creating more meaningful conversations.
Go to website. |
HYPE OR TREND?Trends are often equated to fads and hypes, but there is a distinction! Want to know how to discern a hype or fad from a trend?
Read this blogpost. |
TREND REPORTCheck out the Trend Exploration I collaborated on for NPO (a Dutch Public Broadcaster).
You can download it over here for free (in Dutch) |
SERVICES
TREND TRAININGWant to wake up
your inner trend watcher? Would you like your team to be able to research trends instead of relying on external trend reports by others? I provide tailor-made in-company trainings across the globe from half a day to a full week to a spread-out series of sessions. Get in touch for more info. |
TREND COACHINGNeed help integrating trend activities
into your daily job? Do you want advice on how to implement the trend research process within your company? During trend coaching I'll be your trend guide and share tips & tricks tailored to your specific company culture. Interested? Contact me. |
TREND LECTURESWant your colleagues or students to get updated on trend research?
Would you like your team or class to become more trend sensitive? I provide lectures and workshops worldwide and am also available as a visiting tutor for a longer period of time. Book me for a guest lecture. |
NEWSLETTER
Want to stay updated on new things related to How to Research Trends? Sign up to the newsletter I send out a couple of times a year. No weekly or even monthly spamming guaranteed!
UPCOMING EVENTS
- September 29 > Masterclass Research (bespoke) at Sdu, The Hague
- October 7 > Open call online Question Storm in Dutch
- October 26 > Online trend guest lecture for Nottingham Trent University
- October 30th > Open call Trend Bootcamp in Amsterdam
- November 3 > Masterclass Research and facilitation at Design Thinkers Bootcamp in Amsterdam
- November 10 > Trend guest lecture at Fontys Academy for Creative Industries
- November 16 > Trend keynote at International Week of Arteveld academy in Gent.
// Want to invite me? Always curious to know more, so contact me for any inquiries.
- let's explore the future together -